by Krista Benoit | Sep 18, 2019 | Career Development, Coaching and Training, Events, Skill Development, Sport, Sports Careers, Trending Skills, Working in Sport
“Event professionals who want to succeed in any role related to organizing, planning or managing sports events will need to step up their game and be adept at the emerging trends in the events industry.” Events are Changing I’ve been working in sport on the sidelines...
by Krista Benoit | Jan 8, 2019 | Branding, Budgeting, Event Management, Event Planning, Events, Goals, Post-Event
“You may think you’ve raised the bar or hit a home run, but, let’s face it, you’re biased.” Measuring Event Success Attn: Event Planners Do you ever ask yourself this question … Why are we doing this event!? Yes, me too. It usually comes up during the...
by Krista Benoit | Jul 16, 2018 | Conference Planning, Event Management, Event Planning, Events, Volunteers
“Events are HUGE undertakings and are rarely a solo effort. So – how do you find the right volunteers? And what characteristics and traits should you be looking for?” How to Recruit Volunteers Events are HUGE undertakings and are rarely a solo...
by Krista Benoit | May 15, 2018 | Event Management, Event Planning, Event Promotion, Events, Marketing, Strategic Marketing
“Our members and stakeholders love us. They’ll for sure buy a ticket! We don’t need event marketing support.” In 2017, I had three events where the client struggled with ticket sales. The stress! On the logistics side, it was a total nightmare … in all three...