Everything You Need to Know About Virtual Events: The Good, The Bad & The Ugly
“There is an interest and a need for digital events right now and I am determined to fill that gap with our same sport-inspired and business-driven strategies.” When the pandemic hit in March 2020, my team and I spent the first 6-8 weeks helping clients to roll back...
Ten Ways to Measure the Success of Your Event
“You may think you’ve raised the bar or hit a home run, but, let’s face it, you’re biased.” Measuring Event Success Attn: Event Planners Do you ever ask yourself this question … Why are we doing this event!? Yes, me too. It usually comes up during the...
How to Find AMAZING Event Volunteers
“Events are HUGE undertakings and are rarely a solo effort. So – how do you find the right volunteers? And what characteristics and traits should you be looking for?” How to Recruit Volunteers Events are HUGE undertakings and are rarely a solo...
Event Marketing That Converts
“Our members and stakeholders love us. They’ll for sure buy a ticket! We don’t need event marketing support.” In 2017, I had three events where the client struggled with ticket sales. The stress! On the logistics side, it was a total nightmare … in all three...
Event Budgeting: All About Variable Expenses
“Variable expenses can be WAY more challenging to predict than fixed event expenses, because they will almost certainly go up or down.” Variable Expenses 101 A budget is said to be ‘a mathematical confirmation of your suspicions’. I hate to tell you this,...About Us
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