OUR STORY
WELCOME TO iSPARK!
Since 2000, our firm’s mission is to infuse the ENERGY and PASSION that I’ve always had for sport into our business. I feel so fortunate to have a career that combines two things that I love!
We deliver SPORT-INSPIRED strategies, events, marketing, and sponsorship programs that IGNITE innovation, relationships, and engagement for organizations and enterprises who want to stand out, connect, inspire, and lead.
Our dynamic team transforms events, sponsorship, marketing, and sport tourism initiatives with creative genius and flawless execution. We are driven by our shared commitment to excellence and we have a lot of fun doing it.
Thank you for stopping by and getting to know us. We look forward to SPARKifying something with you soon!
President & CEO
Experience the spark!
Behind the Scenes: Our Event Magic
Rapid Fire Interview: CEO Edition
HAPPY CLIENTS
YEARS IN THE BIZ
SPARKIFIERS
REGRETS
WE VALUE
PASSIONATE PEOPLE who embrace inspired risks and reject the status quo, always striving to do better.
CREATIVE CONCEPTS and innovative approaches that crush business goals and strategic plans.
ENERGETIC EXECUTION, by enthusiastic industry specialists who form a tight-knit team who tackles goals, stickhandles problems, and gets sh*t done.
PROFESSIONAL EXCELLENCE, uniting top talent to elevate every project, client, and outcome.
WE BELIEVE
Sport IGNITES passion, connection, health, wellbeing, and leadership.
Sport-inspired™ thinking and gamification ELEVATE organizations, business plans, and events.
ENGAGEMENT attracts and retains audiences.
ACTIVATION creates meaningful engagement.
SPORT and sport-inspired™ strategies lead to wildly successful activations.
WE HELP
Sport Associations: IGNITE ENGAGEMENT, celebrate sport, secure sponsors, and satisfy stakeholders with events and activations that win fans and generate revenue.
Games Organizations: SPARK INTEREST, attract partners, keep it fresh, and put bums in seats (and heads in beds) with genius event and marketing strategies.
Private Enterprises: FIRE UP PASSION and engagement, foster teamwork, and support health and wellbeing with sport-inspired™ gamified events for staff, customers, users, and partners.
Destinations: DRIVE OPPORTUNITY through expert event bidding and hosting services that put heads in beds.
We Know How to Have Fun!
THE A-TEAM
KRISTA BENOIT
President & CEO
she / her / elle
MEET KRISTA
TALENTS
sport-inspired creative genius, leadership, vision, & ideation, keeping projects on time and on budget
PASSION
sports, family adventures, the beach, creative ideas, getting sh*t done
VALUE ADDS
deep connections in the sports industry, team building, and teamwork
JOURNEY
from sports administration intern to agency president & ceo
BARB MACDONALD
Senior Communications Manager
she / her / elle
MEET BARB
TALENTS
all things media, writing and venue operations
PASSION
mystery novels, Scandinavia & other people’s cooking
VALUE ADDS
unprecedented international sport media & communications resume & solid in a crisis
JOURNEY
from high school AV tech to Olympic Press Operations
CHELSEA GALLOWAY
Senior Event Manager
she / her
MEET CHELSEA
TALENTS
sales, event management, stakeholder engagement & high-impact event experiences
PASSION
travelling, cheering on the Tampa Bay Rays & St. Mary’s Gaels, golf, Peloton, or getting lost in a good book
VALUE ADDS
a proven track record of increasing economic impact, driving digital reach, & scaling growth across tourism, entertainment, and tech
JOURNEY
from a Courtesy Clerk to co-founding a tech company and driving economic impact through events
BAILEY D'ANGELO
Experiences Manager
she / her / elle
MEET BAILEY
TALENTS
content marketing & all things events
PASSION
travelling to the mountains or oceans, craft beer, baking cinnamon buns
VALUE ADDS
energetic, quick learner who loves being around people
JOURNEY
from music production grad to marketing maven
SYDNEY BENOIT
Business Development Manager
she / her / elle
MEET SYDNEY
TALENTS
working outside her comfort zone and building & nurturing relationships
PASSION
adrenaline pumping activities, amaretto sours, and self improvement
VALUE ADDS
bilingual customer service with a smile
JOURNEY
from competitive athlete to aspiring #girlboss
RILEY DENVER
Communications Coordinator
he / him / il
MEET RILEY
TALENTS
telling the stories of the people behind the stories, turning complicated jargon into clear, concise language with flair
PASSION
sports, family, getting it done when it seems impossible
VALUE ADDS
bilingual, history of coming through in the clutch, uncompromising eye for detail
JOURNEY
from a paperboy to getting great stories in the paper
DAVE TUBBE
Event Tech Architect
he / him
MEET DAVE
TALENTS
event technology, audiovisual services & giving good hugs
PASSION
oysters, boating, Vegas & anything with a motor
VALUE ADDS
industry connections from coast to coast & customer service
JOURNEY
from aspiring DJ to AV solutions provider
GREG AMIEL
Chief Energy Officer (aka sorta CEO)
he / him / il
MEET GREG
TALENTS
emceeing events & ensuring a heck of a good time
PASSION
travelling, sports & connecting people
VALUE ADDS
multi-lingual, upbeat personality & the millennial perspective
JOURNEY
from Masters student to sport marketing dude
MIRANDA BOYER
Event Specialist
she / her / elle
MEET MIRANDA
TALENTS
event production, budget management, and f&b planning
PASSION
poutine, quilting, dinner parties, & spreadsheets
VALUE ADDS
bilingual and enthusiastically carries a tired team on event day
JOURNEY
From culinary school to wedding planning to event & conference management
PHIL PRIEUR
Video Storyteller
he / him
MEET PHIL
TALENTS
storytelling, cinematography, and video editing
PASSION
sports, games, movies, music, and food
VALUE ADDS
eager and quick to learn new processes and software
JOURNEY
from high school grocery store cashier to filmmaker & father
ZORAN MANDIĆ
Graphic Designer
he / him
MEET ZORAN
TALENTS
graphic design, branding, & photography
PASSION
design, basketball, & music
VALUE ADDS
attention to detail and problem-solving
JOURNEY
from an intern at a local magazine publisher to working with brands and companies worldwide
KELLY WEISS
Web Designer
she / her
MEET KELLY
TALENTS
design, branding, & web development
PASSION
reading, learning, digital design, and finding inspiration in cafes!
VALUE ADDS
attention to detail, outstanding hospitality, and a client-first approach
JOURNEY
from starting in events at an NSO to owning a dynamic restaurant and web design brand
we are
SPORT- INSPIRED.
BUSINESS-DRIVEN.™
GET A
FREE
CONSULT
Bring the PASSION and ENGAGEMENT of sport to your event, brand, sponsorship program, destination, or organization.
BROWSE
OUR
WORK
Our SPORT-INSPIRED™ strategies, events, marketing, and sponsorship programs IGNITE, INVIGORATE and ENERGIZE.
READ
THE
BLOG
We offer transformational TIPS & GIGGLES and funny stories (and everything in-between) on the blog.
Come join a team who loves to laugh daily!
Visit the Careers section of our website to explore available paid and volunteer job opportunities.