Sponsorship Valuation: What is Your Property Worth?

Sponsorship Valuation: What is Your Property Worth?‘Calculating the value of…


Everything You Need to Know About Virtual Events: The Good, The Bad & The Ugly

Everything You Need to Know About Virtual Events: The Good, The Bad & The…


Live Events vs. E-Learning: 4 Reasons Why In-Person Events Reign Supreme

Live Events vs. E-Learning: 4 Reasons Why Live (In-Person) Events Reign…


I Produced a Live Event During COVID-19 and Lived to Tell the Tale

I Produced a Live Event During COVID-19 and Lived to Tell the Tale"COVID may be…


How to Avoid ‘Manels’ at Your Next Event

How to Avoid ‘Manels’ at Your Next Event"Invite more women. Period. No need to…


sustainable event

Five Tips for Hosting a Green Event

5 Tips for Hosting a Green Event“Hosting a sustainable event is not only…


Five Trending Skills That Every Sports Professional Needs to Have

Five Trending Skills That Every Sports Professional Needs to Have“Event…


The Money Tree: How to Increase Event Revenue

The Money Tree: How to Increase Event Revenue“I love to talk about…


sponsor activation

Activation Ideas that Sponsors Will Actually Want to Sponsor

Activation Ideas that Sponsors Will Actually Want to Sponsor“It’s about the…


mascot

Mascot Mania: Does Your Brand Really Need a Mascot?

Mascot Mania: Does Your Brand Really Need a Mascot?"A good mascot with a strong…