2022 Trends: Prediction, Perpetual or Passé?

“A quick Google search on ‘2022 Trends’ returns almost 3 billion search…


event coaching services ispark Consulting

FIRE UP CREATIVITY in your marketing and events teams!

“We’ll transfer sport-inspired thinking and best-practices.” The…


event networking post covid 19

Event Networking – in the post-COVID-19 era

“An outstanding networking experience is the result of a carefully…


Sponsorship Valuation: What is Your Property Worth?

Sponsorship Valuation: What is Your Property Worth?

‘Calculating the value of sponsorable assets is a daunting task for many…


Everything You Need to Know About Virtual Events in 2021

Everything You Need to Know About Virtual Events: The Good, The Bad & The Ugly

“There is an interest and a need for digital events right now and I am…


Live Events vs. E-Learning

Live Events vs. E-Learning: 4 Reasons Why In-Person Events Reign Supreme

“One of the reasons that I love live (in-person) events is because they…


I Produced a Live Event During COVID-19

I Produced a Live Event During COVID-19 and Lived to Tell the Tale

“COVID may be kicking the sh*t out of the events industry in Canada right…


How to Avoid ‘Manels’ at Your Next Event

How to Avoid ‘Manels’ at Your Next Event

“Invite more women. Period. No need to overthink this.” Whether…


how to host a green sustainable event

Five Tips for Hosting a Green Event

“Hosting a sustainable event is not only gaining in popularity, it’s also way…


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Five Trending Skills That Every Sports Professional Needs to Have

“Event professionals who want to succeed in any role related to organizing,…