Does your brand need a mascot?

Mascot Mania: Does Your Brand Really Need a Mascot?

“A good mascot with a strong marketing strategy behind him or her, can be…


Ensure Your Email Messages Stands Out

Email vs Snail Mail: Three Ways to Ensure Your Message Stands Out

“Did you know that the average office worker receives 121 emails per…


How to Promote Your Event Online

7 Easy Ways to Promote Your Event Online

“What happens when you put your heart and soul into planning the event and no…


Written Communication 101

Written Communication 101: CAPitalizing on ALL CAPS

“There are instances in written communication where ‘louder’…


Why you should use Social Media Marketing

Say "YES" to Social Media Marketing

“The fact is that social media does work and it’s pretty much a mandatory…